Attention:  If you have been struggling for years trying to lose weight, finally there is a solution for you…

They All Laughed When I Said I Had A
Program for Beginners That Could Easily Burn Away Years of Stubborn Fat… But Those
Laughs Quickly Turned to Amazement When
I Showed Them The Before and Afters…

“Hi there!  My name is James Balaila, Nutritional Consultant and Expert Trainer, and I want to be radically honest with you. . .”

“If you choose not to follow my program, the odds you will fail again, are very high… let me explain…”

  • Connector.

    Did you know...

    73% of people who set out to achieve weight loss and fat loss results, quit and fail way before they achieve their goal? So out of every 10 people, only about 2 of them succeed.

  • Connector.

    And to add to this...

    50% of the people who failed, quit in 6 weeks or less! Most people start very eager, but end up biting off way more then they can chew, and find themselves overwhelmed, thus quitting. Have you ever found yourself in this position?

  • Connector.

    And the scariest part is...

    The average person quits 3 to 4 times at achieving their results!! Talk about a triple whammy here! So not only are people failing just as quickly as they are starting, they have tried and failed multiple times!! That sucks!

And did you know that this failure can be AVOIDED and DEFEATED once and for all with my program!?

So the question you might want to ask yourself, if you haven’t done so already is…

“how to I become one of the 2 out of 10 people who actually lose fat and get a slimmer stomach?!” 

Crucial Advice #1 – “A big pitfall of fat loss is not having a specific plan.”

I love fitness and all things health.  I have been working out consistently for a very long time; but there is something I want to share with you…

It’s tough to achieve and maintain the body you want.  I have found that the hardest part can be creating momentum, and keeping yourself on the path for health.  I have found that sometimes, it can be so difficult, physically and mentally, that even ‘I’ have taken weeks, even months off from the whole process completely!

In fact, several years ago I feel completely out of touch with working out and eating healthy all together…

Sometimes, life just comes and kicks you in the ass. Stress from bills, relationships, work, kids.  A combination of all of that can really de-motivate you, as it did to me.  Workouts and healthy eating becomes the least important thing at the moment, and it just seems easier to be lazy…

I was really de-motivated at the time.  I eagerly read fitness magazines, books, blogs and even looked at pictures of other people in excellent shape to help get me motivated again, but that only worked for the short term and not even every time.

I was lost.

It would probably be safe to say I found myself borderline depressed for no longer having that extra “umphhh” to get back to the gym and eating healthy.  And just when I was at the point of accepting this as my fate… I re-discovered something that was long forgotten…

It was a real game changer and miracle for me, and later, countless amounts of my clients as well.

Sounds too good to be true?

Well, getting rid of the excess fat becomes easy when you find the key to maintaining a healthy, fit, and happy lifestyle. I find great pleasure in helping others to become inspired, and re-invigorated to take control of their personal health and well-being. If you are serious about losing fat, and tasting victory in health, I would love to share my formula that will get you toned, lean, tight, and overall happier in life.

Crucial Advice #2 – “Only when you truly invest yourself into something with MAXIMUM EFFORT, that is when you achieve MAXIMUM RESULTS.”


What’s the secret?

After training myself for years, I had always incorporated certain principle’s into all my training programs and workouts.  These principles would always encompass major results no matter the routine. It didn’t matter if I did CrossFit, weight training, jogging, cycling, or at home workouts.  My principles were STRONG and easily applied to everything!

So when I had hit that rough patch in my life, as most of us eventually hit, I simply had forgotten about my principles.  The stresses of life just clouded my mind.

So when I took a deep look at myself in the mirror; I realized I still had what it took to get the ball rolling again!

Re-discovering my forgotten principles was like being hit by lightning!  The best part was, I realized how easy it was for me to RE-motivate myself with my very own principles… I said to myself…

“I bet there are a lot of other people out there who need motivation, and now I can share my principles with them!”

Whether you are crazy for a flatter stomach, more defined shoulders/arms, or tighter buns and legs, FAT, And The Art of Losing it All can prove to be the key in fulfilling all your fitness dreams.

My experience says, it’s never too late to begin and stay committed to the right exercise and dietary guidelines.” It not only builds your confidence in yourself and boosts self-image, but also ensures overall improvement in your health.

By now, you must be wondering what the key formula is, and whether this is something similar to other programs you have already experimented with, without getting the desired result. Before unraveling the secret, I would like to ask you a few questions…
  • Connector.

    question #1

    Were you consistent enough with your previous plan?

  • Connector.

    question #2

    How much effort did you ‘really’ put into your last routine? (be honest)

  • Connector.

    Question #3

    Were you TRULY COMMITTED to losing weight and getting in better shape?

  • Connector.

    Question #4

    Were you really eating healthier? or were you still sneaking in ‘bad things’?

  • Connector.

    Question #5

    Did you feel lost and confused with previous routines?

Well, the key to fitness and health lies in your answers to these questions! I can assure you that FAT, And The Art of Losing it All will end your hunt for something better – something that will transform your body and get you looking exactly how you have always wanted to appear. It proved to be a “miraculous breakthrough” for me – helping burn the extra fat easily and staying consistent.

  1. I openly admit that my program does not have magical, fat melting and body toning powers, even though it may seem like it does.
  2. What’s more is, I re-discovered my incredible fitness formula as a necessity.

I figured out the 5 Principles that need to be included in order for fitness results to happen.  But it didn’t stop with just these 5 principles… I figured out that there is a very particular mindset that needs to take place in order to “switch on” fat burning and muscle building capabilities. . . take a look at what some of my clients and friends have to say…

“The advice from James’ book has really been eye opening.  I have gone from 14% body fat to 6.3% body fat by simply applying the principles.  I can safely say that with this book and James’ guidance, it has truly been a lifestyle change.”

“With FAT, And the Art of Losing it All; I really did lose it all!  I was able to drop 19 lbs of fat in some unwanted places like my hips and arms. Sometimes you just get carried away with partying on the weekends and just really bad eating. You don’t realize it until it’s to late. I try to do cardio about 3 times per week now and workout with weights 2 times per week. I am very happy with my results!”

“When it came to working out and eating healthy, I was always lazy about it.  FAT, And The Art of Losing it All really gave me the motivation I needed to get back in shape!  I have dropped about 11lbs of fat and built 5lbs of sculpted muscle! Thanks James for the awesome book!”

“I never really cared for working out much. I guess it’s because other programs I have tried never seemed to work.  But with FAT, And The Art of Losing it All, seeing the difference in my strength and body changing, kept me motivated for more! I have lost 17 lbs and I can start to see my abs!”

“With James’ advice from FAT, And The Art of Losing it All,  I finally was able to drop nearly 20 pounds and shed my stomach fat.  I find myself more motivated to workout on a regular basis now.  My nutrition habits have GREATLY improved also thanks to some of the principles in this book.  Thanks again James! You’re the man!


FAT, And The Art of Losing it All.


It’s time to end the confusion.

Cut through the nonsense.

And discover the 5 simple Principles that WORK. Forget about all the other bulls**t gimmicks.

Take a look at some of the things the 5 principles in this book will help you with…

Wrestling Alligators
Becoming A Tri-Wizard cup champion
Beating michael phelps in a swimming race
becoming a bodybuilder
Finishing an Obstacle course race
Burn away fat in stubborn areas (hips, inner thighs, lower abs, under arms)
Finally drop a few pant sizes
Learn what foods will help cut away fat
Stay motivated to workout on a regular basis
Keep your workouts fun and ejoyable

**The product you would be purchasing is an ebook, not a physical copy as depicted above.

FAT, And The Art of Losing it All is the only book that uses SCIENTIFIC FACTS, presented in an easy to understand way to help you lose weight and keep it off for good!

“Even some of the biggest fitness and nutrition myth’s out there, THIS BOOK DESTROYS THEM ALL!”

  • Connector.

    Myth: You can't eat past 8pm.

    TRUTH: It turns out that the time of day has nothing to do with gaining weight, it has a lot more to do with total calories eaten in a 24 hour period.

  • Connector.

    myth: lifting heavy weights makes you bulky.

    TRUTH: Lifting heavy weights stimulates muscle fibers to get stronger and become leaner for both men and women. In reality, the only way to get “bulky” is by consuming to many calories. If you have a balanced diet and still train heavy, you will become more toned and defined.

  • Connector.

    myth : You should eliminate all carbs to lose weight. If you eat them, you will get fat.

    TRUTH: Carbohydrates are you body’s main energy source. Without them you become lethargic, irritable, and dizzy. This book describes how to eat all the carbs you love and still lose weight!

  • Connector.

    myth: Your workouts need to be super intense like crossfit, insanity, and p90x to lose weight.

    TRUTH: Your workouts do need to be intense, BUT, intense for YOUR current fitness levels. Your workouts don’t need to be confusing or kill your energy. In this book, you will learn that even the most basic of workouts will prove to be successful to get you started to see results.

Now, I want you to think of something I said earlier…
Remember what I said about people who have attempted to lose weight in the past?…

That they have failed 3 or 4 times with previous programs?!

I designed this book to be your ultimate solution for losing years of stored weight!

If the 5 principles, and the ultimate mindset are in place with your routine for fitness…

You will finally achieve the fat loss, weight loss, muscle tone, and strength you are after.

In fact, I am so confident that my formula will be able to deliver the desired results…

I am willing to give you a 60 day money back, satisfaction guarantee when you purchase the ebook! So now you have nothing to lose.  It’s time to make an excellent decision and purchase this program!

still not convinced?

I’ll be happy to answer a few of your questions!

No. The 5 Principles in this book can be applied to ANY workout or ANY routine of your choosing. You can apply the principles to something as simple as walking everyday, or to something as tough as weight training.
I wrote this book with the sole purpose to help people NEW to fitness or people that are confused by other programs.  My book is the perfect starting point if you are at the beginning stages of better health.
Yes.  Within the 1st and 2nd principles section, I have included several easy to follow workout templates for you.  I have also included several at-home workouts and gym workouts for the beginner levels and advanced levels.
NO! That’s one of the best parts about my 5 principles. Ridiculous diet plans and fads never work.  I have included a simple menu of what is better to eat to lose weight and I have also included a system to calculate how much of each thing you should be eating.
The principles in my book are easily applied to any gender.  I have had male and female friends, clients and customers read my book with great success in losing weight and fat.
Remember, this is not some sort of “lose 30 pounds in 30 days” gimmick.  This book is meant to change your lifestyle for the long haul.  With that said, when the 5 principles are applied and you start to exercise regularly and eat better, you will start to notice changes in as little as 1 week!
You are purchasing an instant downloadable ebook. Once you finalize your purchase, you can download the ebook instantly to a device of your choosing.

Crucial Advice #3: “Take action! Procrastination is a killer. You simply need to start!”

P.S. Imagine yourself 30 days from now, several pounds lighter and a smaller wasitline. Of course, you can’t hide your excitement. You are looking fitter and more beautiful. Yes, the mirror isn’t lying – your commitment to the ultimate mindset of FAT, And The Art of Losing it All has paid off. Congratulations! I couldn’t be happier for you! Unlike other gimmick workout routines, this book will prove to be a breakthrough for you – changing your life for the better.

**I can’t wait to hear your success story and see your before and after pictures! Be sure to keep me posted with your progress and if you have any questions along the way, be sure to shoot me an email! My goal is your weight loss success!**

Contact me here if you have any more questions!

ClickBank is the retailer of this product. CLICKBANK® is a registered trademark of Click Sales, Inc., a Delaware corporation located at 917 S. Lusk Street, Suite 200, Boise Idaho, 83706, USA and used by permission. ClickBank’s role as retailer does not constitute an endorsement, approval or review of this product or any claim, statement or opinion used in promotion of this product.

* Required Legal Disclaimer: Due to recent laws from the FTC, it is required that all companies identify what a “typical” result is. The truth is that most people never do anything with the products they buy, so most of the time, they don’t get any results. In other words, if you want results you need to take action. The people you see on this web site are examples of our best results and are not typical. They followed advice to the letter, stuck to their nutrition plan and changed their lifestyle. In other words, they took action. If you want results, you can do this, too. So let’s make it happen!